Anna McNay

Review of Rhiannon Adam: The Journey is the Destination. Polaroids of the “British” Seaside at The Mill Co. Project


Rhiannon Adam: The
Journey is the Destination

Polaroids of the
“British” Seaside

The Mill Co. Project

2 – 31 May 2013

Displayed as neatly framed individuals or pairs, and as
supersize, bulldog-clipped, digital C-print enlargements, the lobby of the East
London social enterprise and exhibition space,
the Mill Co. Project,
is currently filled with seaside snapshots like
those we all grew up with and remember from our family albums. As such, where
the protective sheets have lost their stickiness and are now peeling back,
whilst the Polaroids adhere relentlessly to the browning pages, their value can
only be sentimental, but here, preserved as they are with tidy white mounts and
frames, hung on a white wall, and neatly labelled, they are imbued with
artistic (and monetary, since the works are for sale, and are also to be included
in a forthcoming publication*) value.

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